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Filmore & Union
Since its launch in 2012, Filmore & Union has been taking the healthy eating restaurant scene by storm. This week we speak to Adele Ashley, the brains behind the brand, about why nutritious, wholesome food doesn't have to be dull…

What inspired you to set up Filmore & Union?

I have a dairy intolerance and two of my children are gluten intolerant. When we went out to eat we all struggled to find natural, great tasting food. I had a number of healthy eating clinics at the time and a lot of my clients were experiencing the same problems so I decided to sell my clinics and open the restaurants.

Tell me about the Filmore & Union concept?

We are all about natural, tasty food in cosy surroundings. We welcome all generations, including the family dog! We’re open for breakfast, lunch, dinner and Sunday brunch and we make nearly everything ourselves, including all our cakes in our gluten free bakery.

You grew up in Yorkshire. How has the local area influenced your menu?

Even though our food is health inspired, we have portions for hearty Yorkshire appetites. This was something that was particularly important to me as I eat a lot! We work with local butchers and farmers to ensure that we support the Yorkshire community as much as we can. 

What are your most popular dishes? 

So many of them are! Customers love our classic dishes, which include our bagels, warm salads and brunch dishes. We also have our recently launched vegan menu, which has some really interesting dishes that have proved popular. 

The brand has recently entered a partnership with John Lewis. What has the public response been like so far?

We have great synergy with John Lewis customers who expect quality food alongside great service. Many of our customers love that they can eat their favourite food whilst they shop under one roof. 

What makes Filmore & Union different to other health conscious restaurants? 

Although we have our Bench Press menu – which features protein rich dishes for after the gym – we are not exclusive to gym goers. Our menu is aimed at all generations who like health focused dishes with big portions. We are coeliac accredited so we also cater for those with dietary intolerances. 

Filmore & Union has experienced incredible success since its launch. Where would you like the brand to be in five years time?

I would like Filmore & Union to be a household name throughout the UK.

www.filmoreandunion.com

Published in: November 2018

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