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Aztec Diamond Equestrian
Fashion
April 2021
Reading time 5 minutes

Are riding clothes the new athleisure? Durham-based Aztec Diamond Equestrian talk us through the trend

We’ve all heard the ‘horsey girl’ stereotypes – from snobbish to styleless, or just plain strange, there’s always been a flurry of false images painted around equestrianism and those who love it. But, with unpredictable times come unpredictable trends – which leads us to question, are riding clothes the new athleisure?

Horse riding search terms are at an all time high, we have a feeling that the huge Netflix hit ‘Bridgeton’ (or should we say Regé-Jean Page) has a lot to do with the growing interest in equestrian sport, and the fashion that surrounds it. Now we aren’t giving Bridgerton, or the fantasy of riding off into a Regency-era sunset, all of the credit, although we admit the idea is more than tempting. Equestrianism, beyond being a trending topic, is a passion for aristocracy and A-listers alike. Our very own Queen Elizabeth II still rides at the ripe old rage of 94, and is renowned for her passion for the sport and horse breeding – a love passed down through generations of royalty, with her daughter Princess Anne, and granddaughter Zara Tindall, both having represented Great Britain at the Olympics.

The royal family undoubtedly hold style stakes in their own right, opting for traditional takes on riding outfits and attitudes. But much like everything else in the modern world, it’s trend setters, like supermodel sisters Gigi and Bella Hadid, that up the ante and redefine how we view equestrianism and what the ‘new look’ is. Often sharing awe-inspiring pictures of their luxurious Pennsylvania ranch, or throwbacks of growing up to their huge social media followings, as well as discussing Olympic opportunities, which all plays a role in diminishing those age-old stereotypes.

The popularity doesn’t stop there, other famous horse lovers range from Kendall Jenner to Richard Hammond, Jennifer Gates, Eve Jobs, Jessica Springsteen and beyond. Equestrianism often ripples through high fashion houses too, with recent campaigns from Dior and Burberry placing prominence on the influence and magnificence of our four-legged loves.

Durham-based Aztec Diamond Equestrian is a brand that recognised the need for modernity in equestrian fashion before the trend wave hit. Founded by Jordan McCabe (Forbes 30 under 30), back in 2014 after spotting a niche in the market, the brand has grown from a small local business to trading worldwide and holding their place as one of the leaders in the equestrian market – constantly evolving but maintaining their roots, still being based in and trading from the North East.

Aztec Diamond design for the contemporary rider – someone whose life is rooted in, but not limited to, equestrianism. Combining high-performance technical fabrics with the idea of what a modern woman wants, you can find something in their collection that looks and feel luxurious, fits well and is versatile enough to take you from riding to skiing or even just running errands – without breaking the bank. Aztec Diamond Equestrian now has a range of over 100 pieces – from base layers to luxe loungewear and even a children’s range – that help blur the line between what you wear at the stables, and what you wear to the shops.

www.aztecdiamondequestrian.com

Whether you’re building up the courage to get in the saddle and try something out of your comfort zone or just need a sleek, new look to exercise or lounge in, here are our top picks from Aztec Diamond.

Riding Leggings 
Sculpted to flatter the female figure, these leggings boast a thick four-way stretch quick-dry fabric, a high waist, discreet gripping system and even a secure phone pocket for when you’re exercising.

Base Layers
These super soft riding staples stretch to fit like a second skin and have been developed with moisture wicking and temperature regulating technology. Not just for riding, these base layers are perfect for running, the gym or ski thermals.

Mesh Jackets
Made with soft, luxurious and lightweight mesh, these jackets are super lightweight and easy to style – you’ll never want to take it off.

AD Tracksuit

Designed with the modern equestrian in mind, these relaxed fit sweaters and sweatpants make the perfect pair to team up together, or mix and match, depending where you’re going and what you’re doing – the high quality heavyweight jersey fabric ensures you’ll stay cosy and look cool.

3D Thermal Loungewear
Seamless construction moulds and supports all body shapes whilst being non-restrictive and comfortable. Knitted using 3D technology and luxurious, butter soft fabric these sets are great to wear as thermals under clothing or as stand alone pieces for days when you barely leave the house.

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